Media Buying is most commonly used to raise awareness about a certain brand or product, and therefore has an important role in creating an image in your clients. Although this type of advertising is sometimes more expensive than other forms (like google ads or Facebook ads), its use is necessary for every company that does not just want to sell its products – but wants to strengthen its position in the market and increase brand awareness. This form of advertising includes media buying in a premium print and online media with a great deal of consumer confidence, thus reaching a bigger audience.
In addition to the provision of media buying services in print and online media, Webidon Media provides free media planning service, taking over communication with the media and ongoing reporting on the status of the campaign throughout its life span. The planning process includes a detailed analysis of the target group that is relevant to your campaign theme, and accordingly, the creation of a detailed media plan proposal that shall be sent for your approval.